Payments, Software, Technology – February 19, 2010
- TechCrunch – YouTube: Queries For ‘Snickers’ Jumped 18,000% After Their Super Bowl Ad
February 19, 2010 – This was the only “big game” ad that I found mildly intriguing. ‘Tis nice to see the impact thereof given some statistical support…and keeping in mind my inherent distrust of reported data discussed below 🙂
- Seth's Blog – No more big events
February 19, 2010 – Just read.
- CloudAve – 73.6% of all Statistics are Made Up
February 19, 2010 – I agree with the vast majority of the content in this post…from experience dealing with research information across a wide variety of industries (government sector, “technology”, payments, enterprise retail). The only thing I add to the analysis is that there is some benefit in establishing a relationship (if possible) with those consultants who provide research data…there is substantive value in determining, for yourself, whether their data is trustworthy and their methods for obtaining said data.
If you are the one providing data…make sure it is supportable and able to be substantiated.
The summary, though, is right on the money:
“In the end make sure you’re suspicious of all data.”
- CloudAve – SaaS Accounting Gains: Now What Say You, McKinsey?
February 19, 2010 – Along the lines of the last shared item…Accounting is now #3 in SaaS implementations.
- diversity.net.nz – Subscription and Billing Services – Outsource or Roll You Own?
February 19, 2010 – Subscription and Billing are just one of the verticals in which the demand for highly-integrated commerce solutions represent business opportunity. I look forward to reading the whitepaper this post references upon completion.
- A VC – Explicit vs Implicit Social Nets
February 19, 2010 – I completely agree with this:
“And so it turns out that implicity deriving social relationships is tricky and potentially dangerous. That doesn’t mean the idea isn’t powerful. So was Facebook’s Beacon. It just means you have to roll it out very carefully.”
February 18, 2010